In this whitepaper, you will learn:
There is enormous pressure on sales and marketing professionals. You have the pressure to convince prospects of your unique selling points. You have the pressure to reach the people that need your product at the point in their lives when they are ready to buy. And, you have to be available in a place to make the sale possible. Eloqua found that through effective use of sales intelligence, revenue productivity increases by 17%. The process through which you attract customers and convince them to purchase is vital to the growth and success of your business.