Is Local Marketing Automation right for you?

In the world of marketing, there's never a shortage of buzzwords. As the marketing technology landscape grows, different platforms emerge that are suited to every size and type of business, and it's important to stay informed.

A few of the questions answered by this White Paper:

• What is Local Marketing Automation (LMA)?
• What is the business value of LMA?
• What type of company can benefit from LMA?
• How does LMA handle complex brand management?
• How do you measure the ROI of LMA?